On this episode, we’re diving into the art of telling your brand story.
We’ll be covering what a brand story actually is, how it differs from your bio or elevator pitch, and how crafting yours can help you sell without ever feeling “salesy.” We’ll also be answering the question of “How do you talk about what you do without sounding like a walking resumé?”
Resources Mentioned
I'm Abby, your truth-spittin' BFF.
I believe that champagne and truth are both best served straight, with bubbles to help keep things fun. Running a business is hard, and you're busy- let's cut to the chase and grow a smarter business that supports a life you LOVE.
Hey there!
Being a creative doesn't mean you’re condemned to the life of a starving artist. You can find massive success in business AND satisfaction in your work, all while getting enough sleep each night and working a non-insane number of hours— one doesn’t have to come at the expense of the other.
Helping photographers lean into their artistic
gifts AND earn a healthy profit from their work,
without sacrificing their sanity in the process.
Steal My Shot List Formula
Need idea for what to shoot at your next brand session? Swipe these plug-and-play ideas to move beyond the cliché "smiling at a laptop" photos, wowing you AND your client.
Free guide